Retail

RIFLE

Store

The Concept for the New Rifle Store is part of a brand revamp project, which has been started from the Headquarters redevelopment. The Concept Stores is an ongoing dialogue with the key element of this space: the “denim”. Through the use of materials with rough and decisive textures, such as the exposed concrete blocks, the embossed black steel of the shelves and the natural grain of the wood of the platforms. The project was inspired by the atmosphere of the famous Italian industrial architecture of the early 1900s.

Interior design | Global Concept | Architectural project | Project management |